SOPHIA NEILSEN

DIRECTOR OF PR AND CREATIVE STRATEGY

I am a senior with a dual major in Communications and Psychology. I have been in Thread for two years; it was the first organization I had ever joined. I started by modeling and expressing my fashion sense creatively through the organization. I began to realize that I had many talents that I could channel through Thread. Thus far, I have done studio photography, multimedia workshops, PR assignments, sponsorship sales, written articles, assisted in creative direction, and am the founder and host of "Thread on the Street," our new social media series that engages our campus population into Thread. We hope to grow this social media series into a segment of Thread.

As the PR Director, I am in both the creative and business departments. I understand that representation matters, and I use my voice to give modeling opportunities to students from all walks of life. With creative direction, I pitch thematic ideas that will engage all campus students, not just one demographic. I know how to create fundraisers and sponsorships in thoughtful and creative ways.